from vision to reality, ella studios shapes the full identity of projects, brands, and artists - crafting the visuals, the mood, and the story.

Ella’s creative direction balances bold experimentation with a strong narrative core. She thrives on shaping concepts from the ground up - from mood and visual language to final execution. With an eye for detail and a fearless approach to style, she transforms ideas into cohesive, compelling worlds. Whether for campaigns, personal projects, or creative ventures. Ella ensures every project carries intention, emotion, and impact.

curated creativity

for photography & content

Directing concept, casting, styling, location and set design to craft cohesive, high-impact narratives across platforms and media.

for brands & artists

Developing and directing brand identities, campaigns, and visual storytelling that stay true to your voice and resonate with your audience.

for projects & spaces

Designing concepts for cafés, studios, and creative ventures, shaping atmosphere, mood, and story to create immersive experiences.

defining creative direction

ella studios shapes identities with intention and precision. From concept to execution, Ella builds cohesive worlds for brands, artists, and projects - defining the visuals, the atmosphere, and the story.

Ella’s approach combines bold creativity with strategic clarity. Beyond design aesthetics; ella studios crafts frameworks that carry meaning, engage audiences, and stand the test of time. From the first moodboard to the final deliverable, every detail is aligned, deliberate, and impactful - ensuring your vision becomes a distinctive reality.

the process

discovery

Understanding your purpose, story and vision.

concept development

Defining mood, style, and strategic direction.

execution

Bringing the concept to life with precision, artistry, and cohesion.

ready to bring your vision to life?

  • While photography is a big part of my practice, creative direction extends far beyond the lens. I can shape the full visual world of a project - from campaign concepts to branding and visual storytelling for businesses, events or spaces.

  • Every project starts with a concept. Together, we define the mood, visual language, and overall story. From there, I guide the creative journey - whether that means moodboards, sketches, directing a shoot, or overseeing design elements - until we arrive at a cohesive final execution.

  • Absolutely. While my personal style leans toward bold, experimental imagery, I approach every project with flexibility. The goal is always to capture the essence of your story, whether that requires something minimal, classic, or daring.

  • Yes. I’m based in Zürich, but I split my time between NYC and LA, and I love collaborating with clients worldwide.